EVENTS
& SEMINARS |
|
Excel
2006 Seminar with the illustrious
"Mumbai Dabbawalas" |
 |
|
|
|
The marketing students of the
atharva Institute of Management Studies organized
a unique seminar with the illustrious “Mumbai
Dabbawalas” on the 28th August 2006 at the
Atharva Educational Trust Campus.
It
was an enlightening experience to learn that haw
dedication to work & genuine willingness to
perform one’s task with utmost commitment
has taken brought this seemingly humble profession
to great heights. The truly are an example of
“how ordinary people do extraordinary things.
An
informative presentation was made wherein the
unique facts pertaining to the Dabbawalas &
their working were highlighted. The Total area
of coverage of their place of work is 60kms which
is handled by 5000 workers with an average literacy
rate of 8th grade schooling. The numbers of Tiffin’s
that they transport everyday with great punctuality
stand at an astounding 2,00,000 in number, i.e.
is cumulatively 4,00,000 transactions each day.
They have achieved the famed “ SIX SIGMA”
rating for their accuracy in work i.e. Error Rate:
1in 16 million transactions. All of this is achieved
with “Zero technology back up”. The
sales turnover achieved by them stands at an amazing
Rs. 50 Cr. They have a “No Strike”
record which in itself speaks of the phenomenal
people management in practice as each of the employee
is a shareholder in their work with the following
very prestigious awards & international fame
- World
record in best time management.
-
Name on “GUINESS BOOK of World Records”
-
Registered with Ripley’s “Believe
it or not”.
All
in all it was a great learning experience which
taught each member of the audience that
“Successful people don’t do different
things” |
| |
|
|
Capital
Markets " Wealth Creation & Outlook"
"March 2006" |
 |
|
|
On
Friday, 17th of march 2006, atharva educational
trust played host
to mr. rakesh jhunjhunwala an ace trader, in venture
capitalist also know as the warren buffet of India
who spoke on “capital market wealth creation
& outlook “ of the atharva campus.
Mr.
Jhunjhunwala has been around Dalal Street for
the post two decades, till 1990, he made most
of his millions via speculations. But it has in
the post 4- 5 years that his midas touch has been
on ample display, because almost everything ha
has touched has to gold. Prompting promoters to
line up to offer him shares, and his strategy
being “ buy right, hold tight and exit in
frenzies.”
During his speech he said, “India is on
the verge of being a bursting economic power.”
For Mr. Jhunjunwala market is like a woman who
is mischievous, commanding obtain success is independent
thinking, hunger, opportunity, risk and by focusing
your minds into all thoughts. He later touched
the evolution of capital markets by saying”
Temples of capital allocation is to make proper
use of capital to make it productive Assets, he
concluded by giving an advice “invest on
broad parameters and larger pictures, make it
an cat of wisdom and not intelligence.
"Though it is
important what you buy,
its more important at what price you buy.”
|
| |
|
Sustaining
Growth in an Organisation
" Annual Seminar" |
 |
|
|
Atharva
School of Business organized an Annual seminar on
the topic “Sustaining Growth in an Organization”.
The seminar was held at Ramada Plaza Palm Grove,
Juhu on Saturday 12th November 2005.
The seminar differentiates itself from other seminars
by projecting an inter-disciplinary approach for
it discussed topics under various disciplines like
Finance, Marketing and Human Resources.
The
subjects discussed were
1. Mergers & Acquisitions.
2. Integrated Quality Management.
3. Acknowledgement of employees as true assets.
The
distinguished speakers at the seminar were
-
Mr. Ranga Iyer ( Managing Director, Wyeth Ltd.)
-
Mr. Arun Balakrishnan (Director – HR.
HPCL)
-
Mr. Vikas Shirodkar (V.P HR & Administration,
Johnson & Johnson)
-
Mr. R. Kalaignanam (Consultant, Bombay Dyeing)
-
Prof. Dr. Dinesh Seth (Head Faculty Operations,
NITIE)
-
Mr. Nirmal Jain (Managing Director India Infoline
Ltd.)
-
Mr. Navrox Mahudawalla (V.P.Ernst & Young)
-
Mr. Rahul Sinha (V.P –Marketing Kotal
Mahindra Old Mutual Life Insurance)
-
Mr. Sudhakar Nair(V.P. HR, Go Airlines Pvt.
Ltd.)
-
Mr. Sandeep Singh (V.P. Marketing & Sales,
Sahara News)
|
| |
|
|
|
| |
Marketing
Mantra (2005) |
| - The
Marketing Club of Atharva successfully conducted “
Marketing Mantra-2005” a Business Quiz held on
3rd September 2005 at Institute campus. The programme
attracted registration from more than 25 institute across
Maharashtra.
- The Objective of the event was aimed towards promoting
interest in the field of marketing and provide a common
ground for marketing enthusiastic from various management
institutes to share their perspective. |
| |
| Udyojak
(2004-2005) |
|
- A management game accentuate on entrepreneurial
qualities of the participants
- Real time business plan, Strategic decision –
making. Operations in various functional areas with
optimal efficiency in utilization of recourses.
- Real time promotional activities and market operations
with objective to optimize bottom line
- 3-day’s Entrepreneurship workshop.
|
| |
|
Ad-Venture
(2004-2005) |
- A management game focusing on advertising and brand
equity related parameters
- Spot creation of advertisement, punch-lines, jingles
and unique selling propositions to analyze the creation
and innovative skills on the participants
- Quiz contest focusing on brand equity to evaluate
the marketing skills of the participants
- Management game – Advertising and marketing.
|
| |
| Bulls
n Bears (2004-2005) |
|
- - A management game focusing on the intellectuality
in financial markets of participants from different
colleges.
- Simulation game imparting real-time experience
in speculation in secondary markets using online software.
- Quiz contest based on financial parameters to gauge
the knowledge of participants
- Management game – online financial Market
operations.
|
| SEMINARS |
|
Excel
- 2005 ( February 2005) |
Managerial Challenges of the New Era
|
Mr. Sharad Patil
Secretary General Employers Federation of India
|
Equity Derivatives in India (Basic)
|
Mr. Prakash Kacholia
Director Emkay Finanacial Sercurities
|
Equity Derivatives in India (Strategies)
|
Mr. Purvesh Shelatkar
Asst. Vice President, UTI Securities
|
Brand positioning in Financial Services
|
Mr. K.K. Acharya
AGM Oriental Bank of Commerce
|
Brand Positioning of FMCG product
|
Mr. Ajay Acharya
President5 Pidilite Industries Ltd.
|
Talent Retention
|
V. S. Shirodkar
President HR Johnson & Johnson |
Talent Retention
|
Mr. Yashwant Bhaid
Manager HR Mahindra & Manhindra Ltd.
|
|
|
|
| In-House
Seminar ( September 2004) |
- Marketing Management Orientation
- Marketing Mix Elements & Strategy
- Evolving New Product Concepts
- Selling In a CompetitiveEnvironment
|
Prof Prakash
Vakil |
- E-Business
- Information Technology And Its Growth
|
Mr. B.A.P Rao
Advisor, L& T Infotech |
- Portfolio Management Services
- Risk Management
- Corporate Governance
|
Mr. Uday Taradalkar
Vice President, UTI |
- Organizational Transformation for Competitive
Edge
|
Dr. Ravi Shankar
Corporate Trainer |
- Globalization & the Manager
- Major Macroeconomics issues Before Indian
Economy
|
Prof. Manoj Rege
Economics Cousultant |
- Competency Based HR Re-engineering
- 21st Century Challenges faced by HR Dept.
|
Mr. V. Vishwanathan
HRM Consultant |
|
| |
